Graphic Design Thinking: Beyond The Brainstorming— Ellen Lupton

Creativity is more than an inborn talent. It is a hard-earned skill that, like all skills, improves with practice. Graphic Design Thinking explores a variety of techniques, from quick, seat-of-the-pants approaches to more formal research methods, for stimulating fresh thinking and solving design problems. Brainstorming techniques are grouped around the three main phases of the design process: defining problems, getting ideas, and creating form. Visual demonstrations and case studies show the design processes and solutions at work. Featuring best-selling author Ellen Lupton's hands-on, accessible approach to instructional writing, this most recent addition to the Design Briefs series will help designers create projects that satisfy clients, users, and themselves.