Fantasy Invention, Creativity, and Imagination in Visual Communications— Bruno Munari

Fantasy, invention, and creativity are not the exclusive domain of a select few—artists—but rather essential human faculties that we should all understand. With the generosity and pedagogical vocation that always characterized him, Bruno Munari, in this pioneering essay, translated for the first time into Spanish, unveils some of the secrets of these three basic capacities that today we would encompass under the word creativity.

Fantasy, Munari tells us, is born of freedom. Invention and creativity, on the other hand, are born of function and necessity. But when it comes to generating new worlds, intelligence, memory, and imagination all play a crucial role. What mechanisms are activated to spark an idea or construct a work of art? How can we foster—rather than stifle—children's creativity? How can we encourage flexibility of thought so that it doesn't get stuck in predetermined formulas? Munari answers these and other questions with a delightful study, straddling erudition and entertainment, that not only aims to enhance our creative capacity but also to contribute to our holistic development as individuals.

ISBN:9788425230615