Privacy Policy
PRIVACY POLICY
Boon — Effective Date: June 16, 2026
1. Introduction
DEVELOFT SA DE CV ("Company", "we", "us", or "our") operates Boon, a WhatsApp-based e-commerce assistant. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our Service.
2. Information We Collect
We collect the following types of information:
• WhatsApp phone number and display name provided by the WhatsApp platform.
• Message content you send to the Service, including product queries and order requests.
• Order information, including items purchased, delivery address, and payment confirmation data.
• Usage data, including interaction timestamps and session information.
3. How We Use Your Information
We use the information we collect to:
• Process and fulfill your orders.
• Provide customer support and respond to your inquiries.
• Improve and personalize the Service experience.
• Comply with legal obligations.
• Send transactional notifications related to your orders.
4. Artificial Intelligence Processing
Boon uses AI technology (including third-party AI providers) to understand and respond to your messages. Your messages may be processed by these AI systems to generate responses. We do not use your personal conversations to train AI models without your explicit consent.
5. Information Sharing
We do not sell your personal information. We may share your information with:
• Service providers who assist in operating the Service (e.g., payment processors, logistics partners, AI providers).
• Legal authorities when required by law or to protect our rights.
• Business successors in the event of a merger, acquisition, or sale of assets.
6. WhatsApp and Meta
Our Service operates through WhatsApp, which is operated by Meta Platforms, Inc. Information shared through WhatsApp is subject to Meta's Privacy Policy in addition to this Policy. We receive only the data that WhatsApp provides to us through their Business API.
7. Data Retention
We retain your personal information for as long as necessary to provide the Service and fulfill the purposes outlined in this Policy, or as required by law. Order history may be retained for up to 5 years for legal and accounting purposes.
8. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.
9. Your Rights
Depending on your location, you may have the right to: access the personal information we hold about you; request correction of inaccurate data; request deletion of your personal information; object to or restrict certain processing; and withdraw consent where processing is based on consent. To exercise these rights, contact us at diego@develoft.com.
10. Children's Privacy
The Service is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice through the Service. Your continued use of the Service after changes are posted constitutes your acceptance of the updated Policy.
12. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact:
DEVELOFT SA DE CV
Monterrey, Nuevo León, Mexico
Email: diego@develoft.com