{"product_id":"from-type-to-logo-the-best-logotypes-from-around-the-world","title":"From Type to Logo: The Best Logotypes from Around the World","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWhen it comes to building a brand, logo design is often one of the first few important steps in the creative journey. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually?\u003cbr\u003e\u003cbr\u003eA key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s name or initials and features typography as the main design approach. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eFrom Type to Logo\u003c\/span\u003e\u003cspan\u003e details the processes of combining the two distinct design disciplines in a compelling book of case studies that make an inspiring reference point for budding and working branding professionals alike.\u003c\/span\u003e\u003c\/p\u003e","brand":"Boon Bookstore","offers":[{"title":"Default Title","offer_id":45616564207768,"sku":"9789887566595","price":1170.0,"currency_code":"MXN","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0629\/2157\/2504\/files\/51X71-_ZVAL._SL1200.jpg?v=1730936169","url":"https:\/\/tienda.b-o-o-n.com\/en\/products\/from-type-to-logo-the-best-logotypes-from-around-the-world","provider":"Boon Bookstore","version":"1.0","type":"link"}